AI Is Changing How Campgrounds Get Found, and Most Are Invisible
There’s a camper right now typing into ChatGPT: “Best family-friendly campground near Banff with full hookups and a playground.” In seconds, the AI will recommend two or three campgrounds by name, with details about their amenities, their vibe, and what past guests have said. The camper will read those recommendations, trust them, and probably book […]
4 Compelling Reasons Campgrounds and RV Parks Should Open Reservations Earlier
The camping industry has always been slower to adapt technology than other industries, and rightfully so. The reason for camping is to unplug, get outdoors and enjoy being away from all the distractions technology brings. Most campgrounds today now use online booking software to take and manage their reservations. This helps them save time, streamline […]
Optimizing Your Campground’s Google Business Listing: 5 Essential Actions
In today’s digital world, your campground’s online presence begins with your Google Business listing. As the first touchpoint for many potential campers, an optimized listing can dramatically increase visibility, drive more bookings, and enhance your campground’s reputation. Let’s dive into five actions you can take that will transform your Google Business profile from basic to […]
How to Generate More Bookings & Revenue with Let’s Camp
Over the last few years, our team has added many new features to our Let’s Camp reservation system to help our campgrounds generate more revenue. Oftentimes these features go overlooked and can be underutilized. In this article, we’ve identified the top things campgrounds can do to help them generate more bookings and more revenue this […]
2022 Industry Trends Recap
In our recent webinar, which you can watch here, we talked about six different industry challenges. We’re going to outline what they are and what your campground can do to adapt.
Top 8 camper concerns over the 2022 season (Part Two)
As the busy season comes to a close for most campgrounds, one area you might be looking to improve is your website. After all, this is likely the first place that future campers will find out about you, and you want to make sure it looks great and has the information they need. Whether you are tech-savvy and try tackling this project yourself or plan on outsourcing the work, here are a few tips to get you started.
Top 8 camper concerns over the 2022 season
We recently surveyed our campers for the 2022 camping season.
The primary challenges come from either not enough campsites, things that the campground could improve or not enough information when booking a campsite. While we likely didn’t need a survey to tell us that it was challenging to find a campsite the specifics as to why people struggle are insightful. As we discuss the results the majority of the recommendations apply to privately owned campgrounds. While some ideas may work at municipal or provincial campgrounds, we believe that their mandate and motivations are slightly different.
6 Tips For Your New Campground Website
As the busy season comes to a close for most campgrounds, one area you might be looking to improve is your website. After all, this is likely the first place that future campers will find out about you, and you want to make sure it looks great and has the information they need. Whether you are tech-savvy and try tackling this project yourself or plan on outsourcing the work, here are a few tips to get you started.
8 tips to make raising prices at your campground easier
Raising prices is typically not a fun decision – especially if you’re getting negative feedback from campers. You can do a few things to smooth out the potential impact. Here are 8 tips to make raising prices at your campground easier.
Why your campground needs a website
Getting a website for your campground might seem like a daunting task, however it can be super important to get campers to trust your campground and set clear expectations ahead of time. We’re going to cover 5 of the top reasons your campground should have its own website. Credibility Modern, well-designed websites make your business […]